The 15-Minute Huddle 10-2.2018 - Lead Generation

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The 15-Minute Huddle Day 2 – Wrapping up the Year - Step 2 of 10…

Commit 100% to getting out of your comfort zone and complacency and Prospect a minimum of 2 hours a day.

When you first got your license you wanted to be in the people business right? Well, here's the good news, here’s your chance.  Begin developing this all-important habit.  We must talk to those people in order to get the results that we want.

***Key Points: I'm not going to try to make you feel good and believe that you can get business without speaking to people...it just doesn't work that way. No script?  Ok…then minimally call or knock and ask ANYONE you meet…”do you know anyone who wants to sell, buy or invest in real estate? How about you?” More on this step later.

Lead generation or prospecting … whatever you want to call it, is essential to “growing” our businesses… frankly, it’s the lifeblood of our business.

I’m sure you’ve heard that most agents are secret agents.  Don’t be!  Now, if you only want minimal results and barely enough money then this can be an option because there is no real work or confrontation required. 

On the other hand, if you want to do 25, 50, 100 deals or more.  If you want more time and money freedom in your life to enable you to be, do and have the things in life you want…then it would be a great idea to let EVERYONE know what you do and how you can help them solve a problem.  The challenge of course is….

We must find them…

With your databases, these are people you know.  Even if you work that process well and communicate with your base, you can only go so far.  However, like any successful enterprise, eventually, you must turn to those people we don’t know in order to keep building. 

The great news is that the people you didn’t know now become a part of the people you now know and that’s a wonderful thing… isn’t it?

 You can buy, wait or go after business. All of them work, it all depends on budgets and your ability to wait to make money. 

1. To help you build quickly your business, look for the “low hanging fruit”… people that waving their hands … I want to sell or buy.
2. Be prepared to speak to people… Get Set-Up to Win!
   1. Warm up with a great role play!   
   2. Use an Auto-Dialer like Mojo, Arch, SalesDialers, RedX
   3. Keep your space Media Free
   4. Let everyone know NOT to bother you…put up a “Do Not Disturb” sign
   5. Know who you’re going to call
   6. Have lead sheets, a yellow pad or 3x5 cards handy to take notes
   7. Have your Script questions up on a wall
   8. Stand up to call
   9. Begin to call immediately after a role-play!!
3. Identify why prospecting is difficult for you such as fears, not knowing what to say, you’re not prepared for the “YES”, fear of acceptance, your peers may think you’re wasting your time, etc.
4. Focus on the long-term results of lead generation…this will help with getting you into the routines
5. Call early these Low hanging fruit Methods… there are more than 50 others but start here:
   1. Expired
   2. FSBO
   3. COI/PC
   4. Circle Prospecting
   5. Call …yes…call people in your Social Media arenas
   6. ?
6. Your lead generation efforts will be based on your goals and plans. If you want to do 25 or more deals a year… plan on generating about 2-3 hour a day minimum.

Prospecting or lead generation can be fun and lucrative… simply understand that this is a fundamental requirement in our business.  Also note, that by developing this skill, it will not only make you money, but it will help you to develop a strong mindset, habits, and disciplines that will affect all other parts of your business!

So, begin today with the above points and you’ll begin moving your business in a positive direction.  If I can help you with this specific area…let’s talk!  It’s complimentary and no obligation…simply go to this link and set a time: https://bookafreecoachingcall.as.me